Sub Culture is a project about important world youth cultures, about life style and values of life-interested and people chilling out - both in Russia and in the whole world. The project is supported by facilities of privat people, held and constantly developed during their free time.

Our project is not just an Internet site, but also it’s a lot of different reality parties and gatherings of people who put themselves to hip-hop/rap, r&b, reggae, raga, drum&bass, ska/ ska-punk, cyberpunk, club and other subcultures.

Our site authors and visitors are famous and not very young journalists, web-designers, musicians etc. - people of different ages, all types of education from different places of our world who are interested in development of youth culture. We represent real life community, that’s why we collaborate with different labels, people and offline editions and publish all interesting for us materials.

Subculture.ru has three main branches:
- news (music, parties, sport, announcements of events and parties)
- communication (chat, conference )
- stuff (music, photos, videos etc.)
Authors declaration: we understand that our site is created mostly for Russian speaking audience, but you’ll find there enough people, speaking more or less different European languages. We hope for your support and wish to ask you to take part in all our actions, opinion polls, conferences etc. We are very interested in your opinion, in what you think and do.